You Know that Thing that has Magna written on it on the back of the boot covering the Number Plate lights, I asked for a replacement one for my Car and got Quoted $90 !!!!!!!!!!!!!

$90 for a Bit of Chromed plastic.... Wow !!!

Last time i priced these I got quoted $79.50 from Ryde Motor Group (NSW)..

Chrome boot garnishes have always been pretty expensive..

yeh they are expensive little bits of plastic

Amazing that ppl think car parts will be "cheap"... how?


Plastic injection mold just to make that would cost $50k easy.

The injection molding machine that the mold goes into... $100k.

Amazing that ppl think car parts will be "cheap"... how?


Plastic injection mold just to make that would cost $50k easy.

The injection molding machine that the mold goes into... $100k.

Yes, but their both fixed costs. The variable costs on making a rear garnish would be negligible. So eight or nine years on from the time when those high initial fixed costs were incurred, a rational business seeking to maximise their profits would take any price about the variable cost of producting another unit if it meant that one more unit would be sold.

Anyway, I've got a spare rear garnish (non-chrome) with the embosed magna not the sticker if anybody is interested

:D

Funny the title you gave your thread as I started the same one ages ago... you can read it for a laugh or for a headache... cos that is what I went through trying to convince 2 Mitsu dealerships that the Chromed 'Magna' boot garnish existed...(off the Altera range) anyway... have a look here... has the details... from memory it cost me $74 pickup from the dealership.

http://www.aussiemagna.com/forums/showthread.php?t=7207

Yes, but their both fixed costs. The variable costs on making a rear garnish would be negligible. So eight or nine years on from the time when those high initial fixed costs were incurred, a rational business seeking to maximise their profits would take any price about the variable cost of producting another unit if it meant that one more unit would be sold.
So by your theory, if you sold Microsoft Windows
the FIRST copy of would cost $100,000,000 (development & marketing)
and the 2nd & subsequent copies would be $2 each (cost of CD & box)?

heh... I majored in Economics too. :D

In the car industry like many others, there is very little market or room for profit from parts.

2nd hand parts are usually plentiful anyway.
But Chrome Boot garnishes are the shiz!

peace

Tim

Just quietly... and I don't want to get e-bashed by an economic buff... I put lotsa money on them putting as much regrind plastic into those garnishes now, making material costs next to nil lol ...the chroming process aint very cheap either... you are more than likely paying a decent chunk for this too (maybe $20 - $30 of it's overall cost...just for the chrome!)

Hate to disagree with the economists, but I recently did some research on custom molding. There are any number of companies which do plastic injection, and the contractor we used for work quoted us $15,000 for the die for much more complicated parts around the same size, and the casting per unit (minimum 1000 units per production run) was around $1.50. Chrome plating I'm not sure about, but even if it was equal to the cost of the part, you are talking a gross cost of $33 for the first run.

And remember they had to manufacture one for every new car sold anyway (i'm guessing a few more than 1000).

U GOT CHROME ??

i bought a magna and all i got was this crappy dark grey garnish

qwydgibo: $15,000... I know some toolmakers would do it for that much but you are talking average job/results and expected life... the blocks of steel would cost a packet to start with. I doubt these particular mould's would be less than $50,000. I used to be a Operator of serveral Injection moulding machines and my old man used to be a toolmaker just so you know I am not talking out of my rear ;)

At the end of the day they make runs of old parts when stock is running low... but of course there is no guarantee of selling anything so minimal stock is produced... short runs cost more, to the manufacturer... why not bump the price up for the sake of it lol

Anyway... what am I getting involved with this talk for... where's my beer? lol

So by your theory, if you sold Microsoft Windows
the FIRST copy of would cost $100,000,000 (development & marketing)
and the 2nd & subsequent copies would be $2 each (cost of CD & box)?

heh... I majored in Economics too. :D

No I wouldn't argue that. I'm just saying that 7 years after the product was first produced and the fixed costs were endured, those costs are now sunk, (do not confuse this with me argued that they are unavoidable sunk costs and that some of them could not be re-emebused through resale of those large initial fixed cost items,) however where any rational consumer has a willingness to pay greater than the variable costs of poducing another unit, there is no reason why the rational firm should not sell to that consumer at a prince between that consumers willingness to pay and the variable cost of producing another unit.

Re your microsoft idea, you only need to sell the first 2,000,000 units (I didn't both using a calculator so not my fault if it's got too many or not enough zero) at $150+ each and after that point the fixed costs are cover and any price about $2 allows for the company to make a profit above the variable costs. Therefore any consumer who has a WTP above $2 should be sold a copy as if this occurs both the consumer and microsoft will obtain excess utility

Yea economics law degree with an economics major

Stu :D

U GOT CHROME ??

i bought a magna and all i got was this crappy dark grey garnish

I think it was just the Altera that got a chrome one

I think it was just the Altera that got a chrome one
yep, I am pretty sure it is just the Altera with the Magna lettering too.

I think it was just the Altera that got a chrome one

yersh, that is correckt

qwydgibo:... I doubt these particular mould's would be less than $50,000. I used to be a Operator of serveral Injection moulding machines and my old man used to be a toolmaker just so you know I am not talking out of my rear ;)

... and I'm the nerd who the toolmakers send their invoices to for payment approval
so yeah, I sorta know what $ pays for what stuff ... :silenced: imho $50k give or take.
Toolmakers charge like a wounded bull.


Some toolmakers use a Spark Erosion CNC cutter... it eats away metal with a little arc spark.
Spark erosion is to a plasma cutter like a laser printer is to a paintbrush - simply amazing machine!!

Toolmaker guy broke a stud in a motorcycle engine block and couldn't be bothered with
mucking about with an EzyOut or drilling & helicoil. He programs the spark eroder
(over his lunchbreak hehe) to cut out the broken stud... machine works for about
30 mins and leaves the threaded hole so clean, new stud screws in with only
finger pressure!!! :2cool:

ok ok, so that's a $200k machine.

You Know that Thing that has Magna written on it on the back of the boot covering the Number Plate lights, I asked for a replacement one for my Car and got Quoted $90 !!!!!!!!!!!!!

$90 for a Bit of Chromed plastic.... Wow !!!

As far as i know only Altera's came out with chromed garnish's (i could be wrong too).I've been quoted $78 and picked one up from the wreckers for $25 (for spare).

Vodka guy gave me his chromage when he got rear ended on the insurance quote it said 63 odd dollars?